MXDU 2004 – Day 1: Macromedia Keynote

Web Application Renaissance (John Treloar, Macromedia ANZ):

Some of the Flash applications showcased: Macdonald's, Showtime Movie guide, Milly's Kitchen, BOCS Ticketing

The Flash Ecosystem (Mike Chambers):

Mike introduces Central to the audience, and reveals developer's concerns about getting started on Central development.

Following the Central application, built by Intel, Mike offers a sneak peek at an AIM Express, an application built around the AOL AIM API.

Breeze Live (Peter Ryce, Product Manager):

While facing some technical difficulties, John Treloar explains the core concepts that build up Breeze Live, compared to 'traditional' web conferencing. Probably the most notorious feature in Breeze is the ability to transform Powerpoint presentations into Flash.

Peter finally makes it to the Breeze Live room, from San Francisco and shows how content can be loaded and shared with other participants in the Breeze Live room. Images and video can be combined with the whiteboard to create very lively experiences.

Pods in Breeze! The Pods API will allow developers to extend and add features to online meetings and presentations, through the addition of pods, ala Central.

Flash on devices (John Treloar, Macromedia ANZ):

Flash continues to grown on the devices arena. More and more phones and mobile devices are supporting the Flash player, which broadens that market, for Flash developers.